THE RESULTS - WHAT WE ACHIEVED
This inbound call increase only accounts for visitors to their Google My Business profile which uses the profile itself to contact their business and does not account for phone calls directly generated from the website, or website conversions requesting for a callback.
Within the first few months, we already saw a double in the number of inbound calls occurring, and only a month later those inbound calls more than tripled in volume.
Overall, the inbound leads generated for this business are much higher, but this is only a little taste of the improvements seen over the life of a local campaign.
They're also seeing close to near domination in rankings in their local area for key terms, which should be fully solidified in the coming 1-2 months with first place positions as shown below.
Currently, they're rounding the corner with nearly 800+ inbound calls per month generated directly from their GMB profile with no signs of slowing down.
This is only a solid start, with a lot more work to keep the inbound lead generated from search constantly breaking record highs.