101 SaaS Content Marketing Statistics for 2022

This is a complete list of up-to-date SEO statistics.

On this page you’ll find hand-picked 
stats about:

  • Google ranking factors
  • Search engine usage
  • Voice search
  • Video SEO
  • Mobile optimization
  • Backlinks
  • Local SEO
  • Keywords
  • Lots more

So without further ado, let’s see the stats!

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Key SEO Stats


Let’s kick things off with super critical stats about search engines, SEO and the search engine optimization industry. I pulled these from industry studies, surveys, reports and even statements from Google. Let’s dive right in.

01. Google uses over 200 factors in their algorithm for ranking websites (Backlinko)

02. Google currently has 86.86% of the search engine market (Statista)

03. The #1 result in Google gets approximately 32% of all clicks (Backlinko)

04. 49% of marketers report that organic search has the best ROI of any marketing channel (Search Engine Journal)

05. Organic search results that rank on page 1 of Google contain an average of 1,447 words (Backlinko)

01

Key SEO Stats


Let’s kick things off with super critical stats about search engines, SEO and the search engine optimization industry. I pulled these from industry studies, surveys, reports and even statements from Google. Let’s dive right in.