We help SaaS companies consistently hit their growth targets, acquire right-fit customers and get more done with less budget using our organic SaaS Growth Framework.
Marketing budgets have been scaled back, and teams downsized.
Every single dollar counts.
We can help you continue to grow into 2024 by getting more done with less.
We’ve built a framework that drives sustainable growth for our SaaS clients that focuses on three core pillars:
→ 1. Capture: Gaining the attention of right-fit buyers
→ 2. Connect: Guiding buyers through their journey, and having the right offer.
→ 3. Convert: Building a sustainable method for continually acquiring customers and reducing CAC.
This exact step-by-step framework allows us to build a revenue-drive acquisition model to fuel your business growth and fill the pipeline with qualified demos and trials for your business.
It’s time to implement a predictable growth strategy that works.
Reformulating searcher and Google intent across bottom, top and mid-funnel pages combined with some good ol' elbow grease (aka conversion rate optimization).
You want to scale customer acquisition - here's how we make that happen time-and-time again for our clients
Keyword Research
Leveraging our Growth Framwork and in-house technology, we identify the optimal keywords relevant to your specific industry, starting at the bottom of the funnel and working our way up. By dissecting existing data from Google Search Console, Google Ads and customer research, we uncover potential opportunities and gaps that you have the potential to capitalize on in order to drive right-fit website visitors.
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Content Marketing
We craft a comprehensive content marketing blueprint tailored for your needs, scrutinize the aspects where enhancement in your existing content is viable, furnish in-depth suggestions for elevating the efficacy of your content, and thereafter, devise and advocate for premier content that not only secures high rankings but also draws traffic that actually converts into signups and demos.
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Technical SEO & Analysis
We identify and resolve all technical challenges your website faces, offering top-tier technical reviews, and routine updates on performance analytics. Included are in-depth advisory on aspects like loading speed, essential web metrics, structural design, and internal links. Our approach surpasses other agencies that only scratch the surface, providing step-by-steps for proper implementation.
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Link Building
We formulate an unparalleled link-building approach, establishing connections that advocate for your content and business through credible and pertinent websites and articles. Such links enhance your content's authoritative status, leading to elevated rankings and consequently attracting increased right-fit visitors and conversion rates.
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Market & Gap Analysis
Leveraging specialized methodologies and cutting-edge technology, we compile an extensive database of keyword prospects within your industry. This data not only illustrates your standing relative to competitors but also highlights unique opportunities available to seize through our optimisation and content marketing strategy.
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Developing a comprehensive content marketing strategy and properly utilizing internal links was the key to growth on this one. The cornerstone starting post for most organizations with a ton of low-hanging fruit wins.
Watch the exact framework we've used for hundreds of clients to generates millions in ARR leveraging an SEO-focused strategy.
Want to get a better idea of exactly how we work? Get FREE access to our entire growth framework.
Our Grow Faster frameworks has driven millions of dollars of revenue for our SaaS clients.
Here's exactly how we work, what makes us different than the traditional "agency" and why we can also help you to grow.
We get it – we’ve made the mistake of hiring vendors in the past that weren’t able to execute and were juggling simply too many clients.
They seemed great on the outside, but we all know the sales process looks a bit different oftentimes compared to what you get after signing up.
Here’s how we’ve changed that, and how we’re different:
— You work one-on-one with our founder from your initial strategy call, throughout the entire engagement. No other SaaS agency offers this level of one-on-one attention.
— We only work with 5 total right-fit clients per quarter. We have to be picky with choosing the right clients for us to ensure we drive top-notch results.
— We focus on driving positive ROI in the first 90 days of our engagement with no long-term commitments – you’ll immediately see real quantifiable results and know you’re ready to hire us for more.
If you’re looking for a different experience than you’re used to when it comes to attention and execution, you’re in the right spot.
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We’re focused on real, measurable results – demos and signups that translate directly to revenue.
Within the first 90 days of our engagement, it’ll be clear that we walk the walk.
We focus on attracting right-fit buyers, and building your business as an authority and go-to name in your market.
— Drive demand: Build a pipeline of right-fit, qualified buyers.
— Drive pipeline: Implement a predictable framework that turns website visitors into actual prospects.
— Build authority: Become to go-to solution in your market, and the known name for solving your persona’s core problems.
We track our core metrics against ROI to make it crystal clear on what you’re spending, and what that’s putting back in the pocket of the business.
Our approach to organic is a bit different than others.
We hyper-focus on pulling the two core growth levers to drive organic customer acquisition:
We focus on the following core comprehensive areas to drive results:
— SaaS SEO Strategy Roadmapping: Building a unique strategy based on your exact situation, and roadmapping action items that are going to drive customer aqquisition.
— SaaS Keyword Research: Keyword research is driven by internal knowledge and datapoints, not from popular “tools”.
— Link Building for SaaS: Link building and link acquisition through natural high-quality linkable assets.
— Content Creation for SaaS: Content built for problem and solution-aware audiences that ties directly back to revenue.
— Technical SEO: Where needed, and required (for most businesses, technical won’t be a mover) deep technical strategy in the cases of custom-built websites, programmatic SEO efforts, or larger page sets.
Content and learning resources to help you up - build with us step-by-step using our proven growth framework.
Did we miss something? Ask us during your growth analysis call.
There are three primary reasons why you might need to hire a SaaS SEO agency:
1. To properly capture demand through Google and own top positions in Google's search results for high-intent keywords for your product.
2. To generate more demos and trials and traffic from organic search, not only directly from Google - but also to implement a scalable demand capture strategy that allows you to get right-fit traffic, and properly re-market to them across other paid channels.
3. To get more out of your existing content marketing efforts. Many companies fail when it comes to creating content that both ranks and resonates with their audience. We know the sweet spot for doing both.
We work across all three areas with our clients, depending on your exact situation.
If you're looking for an expert SaaS SEO team, look no further.
Our team works with two primary types of B2B SaaS companies: 1. Early-on SaaS startups (pre-funding to Series B) that are just starting to dip their toes into search engine optimization to drive organic customer acquisition. 2. Established businesses products that know the importance of SEO and content marketing, but are strapped internally and don't have enough hands on deck to execute.
We're way different that most other agencies out there. You'll work directly with our founder one-on-one throughout the engagement, as well as a dedicated team of SaaS SEO experts that run out the content strategy, on-page optimization, and link-building campaigns to help us smash our PQL/MQL goals along the way.
SEO plays 100% into your inbound marketing strategy. If you have a great set of offers we can work with, we'll leverage those in our campaigns to the maximum.
We've built a SaaS ROI calculator to understand first what we can realistically expect in terms of organic growth, and then allow us to easily map that back against your existing metrics around RPU, LTV, and margins to know exactly what we can expect working together. To lean more about ROI on your campaign, check out our SaaS SEO ROI calculator: https://www.rocktherankings.com/saas-seo-roi-calculator/
Regardless of where you're at, we always work on hitting the quick wins first - and there are always plenty. Results are defined and agreed upon together, and we map out the exact strategy and game plan we need to smash your goals. We'll explain and set expectations from the get-go, and you'll know exactly what to expect working with us.
Book a 1-on-1 intro call with our founder that includes a FREE custom marketing plan. Start growing faster, today.
