SimpleTiger vs. Kalungi vs. Rock the Rankings
Choose SimpleTiger if you want SEO, GEO, paid search and email run by one SaaS-only team on a live CRM-connected dashboard, with packages sized to your revenue and a client account manager as standard. Choose Kalungi if you need a whole marketing function: an Associate CMO and a 10-plus person team across positioning, ABM, paid, RevOps, web, content and SEO, with part of the fee tied to OKRs you set together, from $50,000 a month. Choose Rock the Rankings if you have a marketing leader and the gap is organic pipeline: a number someone will be held to, published tiers from $5,000 on a monthly plan, and the founder on the account.
SimpleTigervs
KalungivsAt a glance
How SimpleTiger, Kalungi and Rock the Rankings compare.
| Criterion | SimpleTiger | Kalungi |  Rock the Rankings. |
|---|---|---|---|
| Positioning | drawSaaS-only marketing agency; SEO, GEO, paid, email and design as a Pipeline Engine. Sarasota. | drawFull-service B2B SaaS marketing department with CMO leadership. Kirkland, WA. 280+ SaaS companies. | drawAI search as a pipeline channel. B2B SaaS and tech only. 300+ engagements. |
| Forecast and commitment | drawDollar value on every ranking; public ROI calculator; 90-day ranking promise. | drawOKRs agreed with the client; a rising share of the fee depends on hitting them. | drawThree scenarios on your data before signing. The conservative scenario is the commitment. |
| Attribution method | drawLive CRM-connected dashboard; multi-touch; CAC by channel. | drawHubSpot RevOps practice; attribution and leadership dashboards built in phase five. Method: Not public. | drawThe Two-Witness Rule: CRM source and buyer's answer, every contact tiered. |
| AI search baseline | drawFree audit; tracks ChatGPT, Gemini, Perplexity, Claude, Grok and AI Overviews. | drawNot named on the full-service page. Content and SEO listed as one execution service. | drawBaseline across ChatGPT, Gemini, Perplexity, AI Mode, AI Overviews before work ships. |
| Channel breadth | winSEO, GEO, paid search and social, email, digital PR, Webflow design. | winCMO-as-a-service, ABM, paid, RevOps and HubSpot, branding, web development, content and SEO. | loseSEO, AI search, content, links, technical. No leadership, paid, ABM, email, RevOps or web. |
| Who runs the account | loseClient Account Manager on every package; 24/7 Slack; portal. | loseAssociate CMO leads; 10+ person execution pod. Founder on delivery: Not public. | winFounder, Justin Berg and a senior strategist. No account managers. |
| Pricing transparency | loseNine named packages, no figures; 5% of revenue or funding. Month to month, 30 days' notice. | loseFull Service $50,000+; Syntropy $10,000 to $20,000. Retainer with year-long pay-for-performance table. | winPrices published. Monthly plan, no minimum, 30 days' notice. |
| Link and citation building | drawLink building and press placements scaled by package. Volume: Not public. | drawWithin Content and SEO service. Volume and approach: Not public. | drawFrom 5 to 8 placements a month at DR 50+, scaled to the forecast. |
| Content production | drawOutput doubles from Scale to Accelerate. Volume: Not public. | drawContent engine activated in phase two. Volume: Not public. | drawFrom 5 solution-aware pages a month, scaling to 20 or 30+ with the forecast. |
| Best fit | drawSaaS and AI companies wanting search, paid and lifecycle from one agency. | drawPost-PMF SaaS at $5M to $50M ARR with no senior marketing leader, wanting growth owned by one team. | drawB2B SaaS and tech with a marketing leader, wanting a pipeline number before spending on organic. |
Comparison methodology
Scored on what SimpleTiger and Kalungi publish on their own sites, checked 14 November 2026. Nothing from sales calls or third parties.
We read SimpleTiger's pricing, home, GEO and 90-day ranking pages, and Kalungi's Full Service, Syntropy, FAQ and pay-for-performance pages, and scored only what those pages say. Rock the Rankings is scored on its published pricing, process and client results pages. Where an agency publishes nothing on a criterion, the cell says Not public.
Win, draw and lose describe the Rock the Rankings column only, scored against whichever competitor is stronger on that row. Win means we commit to more or publish more than both. Lose means at least one of them publishes or ships more. Draw means the approaches differ and the right choice depends on your situation.
We re-score every quarter and whenever any of the three agencies changes its published services, pricing or terms.
Researched, written and reviewed by
What you pay, what you sign, and how you leave
A package sized to revenue, a department priced against payroll, a channel priced by tier.
SimpleTiger's pricing page lists nine packages by name and scope with no dollar figures, explains that each starts at 5 percent of revenue or funding at the stage it targets, and runs month to month with 30 days' notice.
Kalungi publishes Full Service at $50,000 a month or more, which it says replaces eight to twelve hires, and Syntropy at $10,000 to $20,000 with defined deliverables, as retainers that can include pay-for-performance illustrated over a year with pre-pay options; your tech stack and extra personnel are excluded and its notice period is not published.
Rock the Rankings is $5,000 for Consulting, $8,500 for Done-For-You and $15,000 for Authority a month, with no onboarding fee, on a monthly plan with no minimum term and 30 days' notice. Day 90 is the first forecast review, measured against the conservative scenario you received before signing.
SimpleTiger
- Published prices: No; packages sized at 5% of revenue or funding
- Contract term: Month to month, no long-term contract
- Exit notice: 30 days
- Onboarding fee: Not public
Kalungi
- Published prices: Full Service and Syntropy ranges
- Contract term: Retainer; pay-for-performance shown over a year
- Exit notice: Not public
- Onboarding fee: Not public; stack and personnel excluded
Rock the Rankings
- Published prices: Yes, three tiers
- Contract term: Monthly, no minimum
- Exit notice: 30 days, any month
- Onboarding fee: None
The honest comparison: SimpleTiger is the better pick if you want the freedom to leave on 30 days' notice and a package that grows with your revenue. Kalungi is the better pick if the alternative you are weighing is hiring a marketing team; at $50,000 a month the comparison is against payroll, and the fee moves with results.
Rock the Rankings is the better pick if you already have the leader, are buying one channel, and want the number and the notice period on the page. The tradeoff is that we are a channel, not a demand engine or a department.
"Justin and his team have been phenomenal from Day 0, and the consistency in quality and the measurable results they have delivered have been a true transformation to our business. We are extremely happy and we have already recommended them to our friends."
Who commits to the number before you sign
One commits to rankings, one puts its fee at risk, one commits to a demo number.
SimpleTiger puts a dollar value behind each ranking placement, publishes an SEO ROI calculator and maintains a 90-day ranking promise; a committed pipeline number is not published.
Kalungi's pay-for-performance programme makes an increasing percentage of its earnings dependent on hitting KPIs agreed as OKRs, with the majority of the risk on Kalungi's shoulders and a no-risk commitment available with pre-pay; its FAQ expects qualified opportunities by month three, and whether a forecast is delivered before signing is not published.
Rock the Rankings builds three scenarios (conservative, realistic, optimistic) from your GA4 and CRM data before any agreement is signed, with capture rate as the only variable. The conservative scenario is the commitment, reviewed at day 90 and quarterly after.
SimpleTiger
- Pre-contract projection: Dollar value per ranking; ROI calculator
- Scenarios: Not public
- Commitment: 90-day ranking promise
- Re-forecast cadence: Not public
Kalungi
- Pre-contract projection: Not public; 30/60/90/180 plan in month one
- Scenarios: Not public
- Commitment: Fee partly at risk against agreed OKRs
- Re-forecast cadence: Quarterly OKRs
Rock the Rankings
- Pre-contract projection: Yes, on your GA4 and CRM data
- Scenarios: Conservative, realistic, optimistic
- Commitment: The conservative scenario
- Re-forecast cadence: Day 90, then quarterly
The honest comparison: SimpleTiger is the better pick if a ranking commitment inside 90 days is the one you want in writing. Kalungi is the better pick if you want the agency's own fee to move with results; few publish a mechanism that cuts their pay when a quarter underperforms, and Kalungi does.
Rock the Rankings is the better pick if the board wants the number before the invoice, built on your own ACV, close rate and conversion data. Our fee does not vary; the commitment is to the scenario, and the forecast is only as good as your data.
How each agency gets you named when buyers ask ChatGPT for your category
SimpleTiger tracks six engines. Kalungi does not name AI search. It is our whole programme.
SimpleTiger opens with a GEO discovery and audit and a free AI search visibility audit, tracks ChatGPT, Gemini, Perplexity, Claude, Grok and Google AI Overviews, and a Gainsight quote credits it with a dedicated prompts framework; its Invoca case reports $3M in revenue from AI and organic search in under ten months.
Kalungi's full-service playbook activates a content engine and organic foundations in phase two and optimises across paid, SEO, CRO and ABM in phase four; AI search, GEO and AEO are not mentioned on the pages read, so where it sits in a Kalungi engagement would be the Associate CMO's call.
Rock the Rankings baselines across ChatGPT, Gemini, Perplexity, AI Mode and AI Overviews before work ships, then builds in the GEO Stack order: solution-aware pages first, citations second, problem-aware capture last.
SimpleTiger
- Engines covered: ChatGPT, Gemini, Perplexity, Claude, Grok, AI Overviews
- Baseline before work: Free audit; GEO discovery
- Off-site surfaces worked: Link building, PR, press
- Day-90 review: Not public
Kalungi
- Engines covered: Not public
- Baseline before work: Not public
- Off-site surfaces worked: Not public
- Day-90 review: Quarterly OKRs
Rock the Rankings
- Engines covered: ChatGPT, Gemini, Perplexity, AI Mode, AI Overviews
- Baseline before work: Yes, before any page ships
- Off-site surfaces worked: Citations at DR 50+ by manual outreach
- Day-90 review: Against the conservative scenario
The honest comparison: SimpleTiger is the better pick if you want six engines tracked from a free audit inside a programme that also runs paid, so AI visibility and paid conversion data sit together. Kalungi is the better pick if organic is one line in a wider GTM plan and you want a CMO deciding where AI search fits.
Rock the Rankings is the better pick if AI search is the channel you are buying. Five engines baselined before any page ships, held to a forecast; we start focused and scale as the forecast proves out.
"I have been impressed with Justin and team's knowledge, work ethic and commitment to improving SEO. I have been in the digital space for nearly 20 years across different verticals and Rock the Rankings is the only SEO agency that I have worked with that has made a meaningful impact to the associated business. If I found myself at another company, needing help with SEO, Justin would be my first call"
How each agency proves the demos came from search when the CRM says Direct
SimpleTiger reads the CRM live. Kalungi builds the dashboards. We reconcile each contact against the buyer's own answer.
SimpleTiger runs a live pipeline dashboard connected to your CRM with multi-touch attribution and CAC by channel, and builds pipeline intelligence across organic, AI and paid into its higher packages.
Kalungi runs a HubSpot RevOps and automation service, sets an analytics baseline in phase two, builds attribution and leadership dashboards in phase five, and defines six-month success to include dashboards investors trust. How either reconciles AI-sourced demos that arrive without a referrer is not published.
Rock the Rankings applies The Two-Witness Rule on every plan: the CRM source and the buyer's own answer are read together and every contact is tiered confirmed, recovered, probable or dark. On one client funnel, 11 CRM-attributed AI leads sat beside 809 self-reported ones, a 73× gap.
SimpleTiger
- Dashboard: Live, CRM-connected
- Attribution model: Multi-touch; CAC by channel
- Self-reported source used: Not public
- Revenue reported: ROI and revenue in cases
Kalungi
- Dashboard: Attribution and leadership dashboards by phase five
- Attribution model: Built in HubSpot; method Not public
- Self-reported source used: Not public
- Revenue reported: Pipeline, CAC and LTV/CAC
Rock the Rankings
- Dashboard: Monthly reconciliation, no live view
- Attribution model: The Two-Witness Rule, contact-level tiers
- Self-reported source used: Yes, read with CRM source
- Revenue reported: QBR opens with the pipeline number
The honest comparison: SimpleTiger is the better pick if you want organic, AI and paid attributed in one live view, because it runs all three. Kalungi is the better pick if the CRM and the dashboards need building, not reading; its RevOps practice installs them as part of the engagement.
Rock the Rankings is the better pick if the stack is sound and the problem is AI-sourced demos filed as Direct, which we reconcile contact by contact against the buyer's own answer. We read your stack rather than build it.
What else each agency can run for you
One runs the demand engine. One runs the department. We run one channel.
SimpleTiger runs paid search and paid social with flat-rate management, email marketing, digital PR, and Webflow web design including a design subscription, and serves B2B, B2C and B2B2C SaaS and AI companies.
Kalungi's Full Service hands an Associate CMO and a 10-plus person team the whole GTM engine: positioning and messaging, category strategy, brand and website, content and SEO, ABM and outbound, paid demand, conversion infrastructure, lifecycle automation, RevOps and HubSpot, and leadership dashboards, aimed at Rule of 40 and PE or IPO readiness.
Rock the Rankings runs SEO, AI search, content, links and technical for B2B SaaS and tech only.
SimpleTiger
- Marketing leadership: Not offered as a role
- Paid search and social: Named services
- Email marketing: Named service
- Web design: Named service, Webflow partner
Kalungi
- Marketing leadership: Associate CMO on every full-service account
- Paid search and social: Paid demand programmes
- Email marketing: Lifecycle automation
- Web design: Branding and web development
Rock the Rankings
- Marketing leadership: Not offered
- Paid search and social: Not offered
- Email marketing: Not offered
- Web design: Not offered
The honest comparison: SimpleTiger is the better pick if you have a leader and want search, paid, lifecycle and the website executed by one SaaS-only agency. Kalungi is the better pick if you do not have a leader and do not want to spend a year hiring one; an accountable CMO plus the team to execute is a different purchase from any agency retainer.
Rock the Rankings is the better pick if you have the leader and want one channel run deep and measured against a forecast. We start focused and scale as the forecast proves out; everything else stays with your team.
"Extremely responsive and analytical. We were impressed with the depth of knowledge brought to every meeting. Justin was great to work with. I highly recommend Rock the Rankings for your GEO/SEO needs."
Who you will actually talk to after the sales call
An account manager, a CMO, or the founder.
SimpleTiger states that all packages include a client account manager, 24/7 Slack access and a proprietary project portal, with strategic engagement deepening by tier to an embedded weekly partnership at Dominate.
Kalungi's Full Service puts an Associate CMO in charge of strategy, positioning, budget decisions and weekly performance with a 10-plus person execution team, two to five hours a week of client time, and direction of any in-house marketers rather than their replacement; founder involvement is not published for either.
Rock the Rankings is founder-led through delivery: Founder, Justin Berg runs strategy on every engagement alongside a senior strategist with B2B SaaS category experience, with no account managers in between and Slack and email with same-day replies.
SimpleTiger
- Account manager layer: Client Account Manager on every package
- Founder on delivery: Not public
- Seniority stated: Strategic engagement deepens by tier
- Communication: 24/7 Slack; project portal
Kalungi
- Account manager layer: Associate CMO leads; pod executes
- Founder on delivery: Not public
- Seniority stated: Associate CMO plus 10+ person team
- Communication: Weekly performance; 2 to 5 hours a week of client time
Rock the Rankings
- Account manager layer: None
- Founder on delivery: Yes, every engagement
- Seniority stated: Founder plus senior strategist
- Communication: Slack and email, same day
The honest comparison: SimpleTiger is the better pick if you want an account manager, a portal and round-the-clock Slack as standard across several channels. Kalungi is the better pick if the person you need is a marketing leader who owns the number weekly, not a search specialist.
Rock the Rankings is the better pick if you have the leader, the channel is organic, and a client account manager is the layer you want removed. The founder runs the account; output scales to the forecast, not to a package or a department.
"Our commercial pages were losing organic sessions month over month, and the demand coming from AI assistants was effectively invisible in our CRM. RTR pointed the first batch entirely at bottom-funnel pages. One quarter after launch, organic sessions to that page set were up 9x and demo requests attributed to search and AI had grown 2.3x. They also rebuilt how we read attribution, combining what tracking captures with what buyers tell us on the form. That surfaced roughly 12.5x more search and AI demand than our native classifier was crediting. That's the number our leadership team can actually defend."
Where each competitor wins
When SimpleTiger or Kalungi is the better fit.
When is SimpleTiger the better fit?
SimpleTiger is the better fit when you want one SaaS-only agency across search, paid, lifecycle and the website. Its Pipeline packages run SEO, GEO, paid search and social, email and Webflow design as one system on a live CRM-connected dashboard with multi-touch attribution and CAC by channel, with a client account manager, 24/7 Slack and a portal on every package, month to month on 30 days' notice. It tracks six AI engines including Claude and Grok, puts a dollar value on every ranking, publishes an ROI calculator and backs a 90-day ranking promise. Its proof is specific: Invoca's 41:1 ROI and $3M in under ten months, JotForm ranking first in two months with press on Forbes and Inc., Gelato's 75,000 new ranking keywords. If you want the whole demand engine under one roof, this is it.
If you need a pipeline number in writing before the first invoice, and only the organic half of the budget, that is the case we are built for.
When is Kalungi the better fit?
Kalungi is the better fit when the problem is the marketing function, not a channel. Full Service installs an Associate CMO and a 10-plus person team across positioning, ABM, paid, RevOps, web, content and SEO, with a 30/60/90/180 plan in the first month and execution live by week four, and ties a rising share of its fee to OKRs you agree together, with pre-pay and a no-risk commitment available. It has served 280-plus SaaS companies, publishes its prices ($50,000-plus for Full Service, $10,000 to $20,000 for Syntropy), and its cases are specific: Patch's MQLs up 15 times in six months, PSignite's $4.7M added to pipeline in sixteen months, CCD Health's MQLs up 750 percent. For a post-PMF SaaS company at $5M to $50M ARR with no senior marketing leader, there are few comparable options.
If you already have the leader and what you need is a demo number from organic that someone will be held to, that is the case we are built for.
Recommendation
Choosing between SimpleTiger, Kalungi and Rock the Rankings.
Choose SimpleTiger if…
- You want SEO, GEO, paid, email and design from one SaaS-only agency on one live dashboard
- You want packages sized to your revenue, month to month, with an account manager as standard
- You want six AI engines tracked and a ranking commitment in 90 days
Choose Kalungi if…
- You need an Associate CMO and a full team, not a channel partner
- You want part of the agency's fee tied to OKRs you set together
- You are post-PMF at $5M to $50M ARR and want growth owned by one team
Choose Rock the Rankings if…
- You have a marketing leader and the gap is pipeline from search and AI search
- You want published tiers from $5,000, no onboarding fee and a monthly plan
- You want a forecast on your own data with the conservative case as the commitment, and the founder on the account
Head-to-head
Compare these agencies one at a time.
FAQs
SimpleTiger vs. Kalungi vs. Rock the Rankings: common questions.
If yours is not here, bring it to the call. Same unpolished answer either way.
How does pricing compare across SimpleTiger, Kalungi and Rock the Rankings?
+They price three different things. SimpleTiger publishes nine package names with no figures, sized at about 5 percent of revenue or funding, month to month with 30 days' notice. Kalungi publishes Full Service at $50,000 a month or more for an Associate CMO and a 10-plus person team, and Syntropy at $10,000 to $20,000, with pay-for-performance available and your stack and extra personnel excluded. Rock the Rankings publishes Consulting $5,000, Done-For-You $8,500 and Authority $15,000 a month for search and AI search only, no onboarding fee, no minimum term, 30 days' notice. Compare SimpleTiger against a multi-channel budget, Kalungi against payroll, and us against a channel budget.
What happens if it is not working after 90 days with each agency?
+At Rock the Rankings, day 90 is the first forecast review: results are measured against the conservative scenario you received before signing and the plan is adjusted from there, and you can leave in any month with 30 days' notice. At SimpleTiger you can leave with 30 days' notice and it maintains a 90-day ranking promise; ask what it covers. At Kalungi, OKRs are set quarterly and an increasing share of its fee depends on hitting them, so an underperforming quarter costs Kalungi part of its earnings; its term and notice are not published beyond the year-long illustration.
Which of the three gives you a pipeline forecast before you sign?
+Rock the Rankings does: three scenarios from your GA4 and CRM data before any agreement, with the conservative case as the commitment. SimpleTiger values each ranking in dollars and publishes an ROI calculator, with a ranking promise as its commitment. Kalungi builds a 30/60/90/180 plan in the first month and agrees OKRs with part of its fee tied to them; whether a forecast comes before signing is not published. A ranking commitment, a fee at risk, or a committed demo number.
Which agency is strongest for AI search visibility in ChatGPT, Gemini and Perplexity?
+SimpleTiger tracks six engines including Claude and Grok from a free audit, inside a programme that also runs paid. Kalungi's full-service page does not name AI search, GEO or AEO; where it sits would be the Associate CMO's call. Rock the Rankings baselines five engines before any page ships, builds from your own pages outward with DR 50+ citations, and measures the result against the forecast at day 90. If AI search is the channel you are buying, that is SimpleTiger or us; if it is one line in a department's plan, Kalungi.
Who actually works on the account at SimpleTiger, Kalungi and Rock the Rankings?
+SimpleTiger assigns a client account manager on every package with 24/7 Slack and a project portal. Kalungi puts an Associate CMO in charge with a 10-plus person execution team and two to five hours a week of your time. At Rock the Rankings, Founder, Justin Berg runs strategy on every engagement with a senior strategist, no account managers, and same-day Slack. An account manager, a CMO, or the founder.
Which should a Series A to Series C B2B SaaS company shortlist?
+It depends on whether you are buying a demand engine, a department or a channel. If you have a leader and want organic, paid and lifecycle executed by one SaaS-only team on monthly terms, SimpleTiger. If you have no senior marketing leader and want growth owned by one team with the fee tied to OKRs, Kalungi. If you have a leader and the gap is organic pipeline with a number someone will be held to, published tiers and the founder on the account, Rock the Rankings. Two publish prices; two run without a long commitment; one does both.